6th Global Sensory Branding Forum

By 12 May 2014 Events, News No Comments
6th Global Sensory Branding Forum

Hidero Niioka (CEO) and Jonathan Krueger (General Counsel) attended the 6th Global Sensory Branding Forum in Hong Kong on May 9th. The event was organized by the Cacht International Research Center for Senses and supported by the Intellectual Property Department of the Government of the HKSAR, School of Design of the Hong Kong Polytechnic University and Hong Kong Design Centre. It was sponsored by Heng Yuan Xiang Group. Speakers and guests of the Forum included world-renowned experts as well as representatives from the World Intellectual Property, Organization (WIPO), Korean Intellectual Property Office (KIPO) and other intellectual property organizations.

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